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New Truck Quality Sinks, Which is Most Exciting: New Colorado/Canyon, Ranger, Tacoma? Talkin’ Trucks


In this Talkin’ Trucks Livestream, Managing Editor Jill Ciminillo and Publisher Tim Esterdahl discuss the latest JD Power Initial Quality Study and how new truck quality sinks found in the report. Also, a new Chevy Colorado, GMC Canyon, Ford Ranger and Toyota Tacoma are coming soon, which one is more exciting? Finally they talk about Esterdahl’s electric truck adoption story.

Beginning with the 2022 JD Power Initial Quality Study, Esterdahl proposes the study is garbage since it alludes to the COVID pandemic lowering quality, yet it points out that infotainment systems are still the primary issue for quality. Ciminillo counters Esterdahl’s points (as usual), suggesting the study merely references the pandemic and isn’t as exaggerated as Esterdahl makes it seem. They also debate if new-truck quality is really an issue or if it is just an aberration.

Then, the discussion moves onto the new midsize trucks coming onto the market. Specifically, they discuss the 2023 Chevy Colorado, which is slated to debut on July 28, 2022. During this discussion, Esterdahl figured out his 179 tax deduction has a truck gross vehicle weight rating of 6,000 pounds, and certain trims of the Colorado actually do qualify. With the Ford Ranger and Toyota Tacoma likely not coming out for another year and the need for Esterdahl to buy a new truck, this created some debate on what he should do and if he should buy a new Colorado.

Wrapping up the discussion, they spoke at length about the behind the scenes writing and editing of Esterdahl’s electric trucks mass adoption article and covered all the reasons why. It is an interesting opinion post and has been getting a lot of attention from readers.

Watch all of this and more:

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Tim Esterdahl

Automotive Journalist Tim Esterdahl has been a lover of trucks and SUVs for years. He has covered the industry since 2011 and has pieces in many national magazines and newspapers. In his spare time, he is often found tinkering on his '62 C10 pickup, playing golf, going hunting and hanging out with his wife and kids in Nebraska.

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