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Is the Toyota Land Cruiser returning to the U.S. in 2024?

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Toyota never said good riddance to the Land Cruiser when it was discontinued in 2021 and, in fact, always left the door open for this storied off-roader to return. We started hearing rumors in late 2022 that it would be coming back. Now, a new report from Drive out of Australia confirms the 2024 Toyota Land Cruiser might really be a thing in the U.S.

This article is about the upcoming Australian-bound Land Cruiser Prado, which is built on the same platform as the Lexus GX, which shared a platform with the American Land Cruiser. But in a throwaway paragraph at the end, the article states:

“Unconfirmed reports from company insiders claim the large SUV will drop the Prado name for the North American market – where the LandCruiser 300 Series is not sold – to be sold as the LandCruiser in that region.”

The timeline for the Australian vehicle puts the reveal of the vehicle in late 2023 with deliveries to being in Q2 of 2024.

Considering we’ve started to see 2024 Lexus GX teasers, that vehicle will be revealed soon. Which means a Toyota variant could be hot on its heels.

UPDATE: It’s confirmed! The Toyota Land Cruiser is returning to the U.S., and we’ll probably see it before the end of the year. 

What we’d expect in a 2024 Toyota Land Cruiser

Given the Land Cruiser off-road chops, we’d fully expect an upright design with some cool toys included at a factory level. Given the 2024 Toyota Tacoma’s recent reveal with a Trailhunter trim, that would make sense for Land Cruiser – complete with ARB parts and steel bumpers.

We don’t expect any kind of a V-8 engine option, but we will likely see one of the i-Force Max hybrid options, probably the one we saw revealed in the Tacoma with the 2.4-liter turbo mated to the 48-horsepower electric motor.

The bottom line

Though we don’t have any firm confirmations that the 2024 Toyota Land Cruiser is U.S. bound, we think this makes a lot of sense and we wouldn’t be surprised if we see it teased or revealed in the next couple months.

Toyota has been on a tear with new vehicles in the past 6 months, so why not Land Cruiser, too?

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Jill Ciminillo

Jill Ciminillo is the Managing Editor for Pickup Truck + SUV Talk as well as a Chicago-based automotive writer, YouTube personality and podcast host, with her articles and videos appearing in outlets throughout the U.S. Additionally, she co-hosts a weekly radio show on car stuff for a local Chicago station. Previously, Jill has been the automotive editor for both newspaper and broadcast media conglomerates. She is also a past president for the Midwest Automotive Media Association and has the distinction of being the first female president for that organization. Jill is also currently a juror for the North American Car, Utility and Truck of the Year (NACTOY).

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