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$107k Ram 2500 Pickup Sold on Dealer Lot! Not A Joke


Sold on Dealer Lot $107k Ram 2500 Pickup! Not A JokeOh Facebook, you bring out the best … worst… stories sometimes. Like this one. A post went up with pictures of a $107k Ram 2500 pickup. Yes, $107,000. Not a typo.

Alright, officially it is only $106,992, but really who is concerned with $8 once you exceed $100k. This guy isn’t apparently.

Sold on Dealer Lot $107k Ram 2500 Pickup! Not A Joke

The Ready for SEMA pickup looks pretty damn cool TBH. However, we aren’t sure about that $40,888 dealer installed package. That’s a lot of dough.

25For the record, this isn’t a new thing and dealers have been modding pickups for a long time. In fact, we stopped by a Nissan Titan dealer just a few months ago and captured his story (check out our video). He came from a domestic brand and learned how to jack up … err… modify pickups to bring in more profit.

Assuredly, there is a LOT of profit in this $107k Ram 2500 pickup. The dealer really scored, but did the buyer? The buyer does get all the mods done, keeps the vehicle’s warranty and drives off the lots without the hassle/fun of modifying the pickup himself.

What do you think? Worth it or no?

Tim Esterdahl

Automotive Journalist Tim Esterdahl has been a lover of trucks and SUVs for years. He has covered the industry since 2011 and has pieces in many national magazines and newspapers. In his spare time, he is often found tinkering on his '62 C10 pickup, playing golf, going hunting and hanging out with his wife and kids in Nebraska.

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