The first – VIN #0001 – Ram 1500 TRX Launch Edition, adorned in an exclusive Anvil exterior paint, rolls of the line at FCA’s Sterling Heights (Mich.) Assembly Plant. FCA invested nearly $1.5 billion to retool the plant to build the next generation Ram 1500, which launched in 2018, and support the future growth of the Ram brand. (Image courtesy of Fiat Chrysler Automobiles)
Though there have been a few pre-production models floating around for media, the 2021 Ram TRX production hadn’t officially begun. Until this week.
VIN No. 001, a TRX Launch Edition model with Anvil Gray paint, rolled off the line and will be auctioned off for charity early next year.
The Ram TRX was designed to be the quickest and most durable pickup truck. Full stop. It comes equipped with the same 6.2-liter V-8 dropped into the Dodge Hellcat vehicles, though it is retuned to deliver 702 horsepower and 650 pound-feet of torque.
In addition to being a powerful off-roader, the TRX is equipped to perform, with a 0-to-60-mph time of 4.5 seconds – though we might have done it a bit faster than that.
If you were hoping to get one of the Launch Edition models, you’re out of luck – unless you want to wait for the auction. There were only 702 of those made, and they sold out in less than 3 hours.
The TRX is being assembled at the Sterling Heights Assembly Plant in Michigan. Fiat Chrysler Automobiles recently invested $1.5 billion in this plant, specifically to re-tool it to build the next generation Ram 1500 and support the future growth of the brand.
“We’re ecstatic to announce the start of production of the award-winning, all-new 2021 Ram 1500 TRX,” said Mike Koval Jr., Head of Ram Brand, in a press release. “The Ram 1500 TRX bolsters the brand’s strong history of high-performance trucks while expanding Ram’s light-duty lineup with the segment’s best combination of performance, capability, luxury and technology.”
An employee at FCA’s Sterling Heights (Mich.) Assembly Plant uses a “happy seat” to work in the cab of the first Ram 1500 TRX Launch Edition, adorned in an exclusive Anvil exterior paint. FCA invested nearly $1.5 billion to retool the plant to build the next generation Ram 1500, which launched in 2018, and support the future growth of the Ram brand. (Image courtesy of Fiat Chrysler Automobiles)
We recently had the 2021 TRX for a full test week (review to come), and absolutely loved it. We acknowledge it’s not a practical truck with just 8,100 pounds of towing capacity, but it’s fun as heck and looks pretty darn cool.
This is a new breed of truck that pushes the envelope in terms of performance and styling. We can’t wait to see what Ford might do to the Raptor to compete.
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