While Chevrolet seems to be raising prices at the drop of the hat lately, we find it interesting that we only see about a $3k increase on the newly redesigned 2023 Chevy Colorado.
Though the automaker hasn’t officially revealed pricing on this new midsize truck, GM Authority uncovered in-depth pricing ahead of the official release. But the nut is this: The base price for the new base WT trim will be $30,695, including the $1,495 destination fee.
If you pop on over the Chevrolet.com website, you might see that the build-and-price tool shows the base price of the 2022 Colorado at $25,735, but try as we might, we couldn’t find that configuration. The 2WD WT trim with the base 2.5-liter engine without any options (except the forced OnStar Services for $475) brings the net price to $27,855.
So the exact price difference base to base is $2,840.
We find that impressive considering the new engine and tech adds.
When Chevrolet revealed the new 2023 Colorado back in July, we noted the biggest change was to the engine lineup. Chevy does away with the diesel, the V-6 and the 2.5-liter four-cylinder, bringing in a single 2.7-liter inline four-cylinder turbo – with three different power options.
The interior also gets a major upgrade with a Google-powered infotainment system, 11.3-inch infotainment screen and 10 available cameras mounted to the truck. On the outside, the 2023 Colorado was designed to be more rugged all around with three different chassis setups, a longer wheelbase, available lifts and let’s-get-dirty drive modes.
While we won’t steal GM Authority’s thunder on full pricing, we will say Chevy did a good job of reigning in its pricing frenzy as it pertains to the Colorado. It implemented reasonable incremental increases as you walk up the trims, and you’re only looking at a $1,775 price difference between the top tier 2022 Colorado ZR2 Bison and the 2023 Colorado ZR2 Desert Boss, which has a price of $57,590.
So, all things told, the price increases aren’t a huge leap. That’s not to say Chevy won’t increase the price in a month or two, which it seems to be doing with the Silverado a lot lately.
While we haven’t driven the 2023 Colorado yet, on paper it looks like a great truck for the money. With the up-level tech and rugged appearance, we could totally see this in our garage.