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Jeep unveils Adventure Academy, will teach off-roading to owners

Jeep Adventure Academy

2020 Jeep Gladiator Rubicon, left, and 2020 Jeep Wrangler Rubicon, right. (Image courtesy of Fiat Chrysler Automobiles)

Jeeps are known for their ability to climb virtually every mountain and ford every stream. But while the capability to do both of these feats is baked into their DNA at the factory, not all buyers have the skills to use these machines to their full potential when they purchase one for themselves. Jeep is out to remedy this though, and has announced that it will be teaching new owners with its all new Adventure Academy.

Held at off-road parks in three selected states, the school will teach drivers the fundamentals of off-roading and how to tailor their Jeep to the right off-road challenge. Some of the lessons taught include learning how the four-wheel drive system works, how to properly prepare your vehicle for the wilderness, driving tips, trail etiquette and safety.

Jeep also confirmed that Jeep Jamboree (a company with a very long pedigree of teaching folks how to go through the wildest of trails) will be formally teaching the classes, with the firm limiting each session to a small group of students at a time. Brand reps claim that this was done to help give all the students more time to learn hand son, as well as ask any questions to instructors. The school is also open to all skill levels, with Jeep claiming that it expects roughly 50% of attendees to be new to the world of off-roading.

Students will have to provide their own Jeep, and make sure that it’s equipped with four wheel drive, but age is not a factor, and properly equipped Jeeps from all eras are welcome. The only other catch is that you are also responsible for keeping your ride free of damage during your excursion (Jeep is not covering any vehicle damage.)

While the ongoing COVID-19 pandemic will play a big part in how things proceed, Jeep currently has three sessions on its calendar, with the first one being held at the recently completed Holly Oaks Off-Road Vehicle Park in Holly, Michigan from October 2nd to October 4th. The Southern Missouri Off-Road Ranch in Seymour, Missouri will have their program October 9-11, while west coast Jeep fans will have their chance at the third event which is slated to take place at the Hollister Hills State Vehicular Recreation Area in Hollister, California from October 16th to the 18th.

Pricing for a one day session starts at $99, but folks that pay the fee will cover the land usage fees and permits, and also have the opportunity to get free Jeep merchandise to go along with their coffee and provided lunch.

Related posts:

2021 Jeep Wrangler adds TrailCam, full-time 4WD updates and more

2021 Jeep Gladiator gets EcoDiesel and a few other minor tweaks

Jeep addresses Gladiator, Wrangler steering issue


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