Trucks and construction. Stop us if you have heard that one before. However, what about a truck literally built for construction with a charity like Habitat Humanity attached to it? Now, that we have to see.
Nissan announced another special truck creation to grace its lineup in the form of Ultimate Work TITAN. This is a seriously modified TITAN XD diesel crew cab Midnight Edition with all the access to make a contractor’s dream truck come true.
Plus, Nissan will be donating the one-of-a-kind TITAN to Habitat for Humanity. Really well done there for Nissan. Big props.
Here is the official press release:
- Nissan’s purpose-driven Calling All TITANs campaign continues with the donation of the Ultimate Work TITAN to Habitat for Humanity
- The one-of-a-kind work truck is a TITAN XD Diesel Crew Cab Midnight Edition transformed into a home builder’s dream
- The custom truck will be on display during the Work Truck Show at the Indiana Convention Center March 6-8
INDIANAPOLIS – Nissan is no stranger to Habitat for Humanity, having donated more than 150 trucks and $16.9 million since 2005. Today in Indianapolis, the 14-year partnership reached new heights with the unveiling of the Ultimate Work TITAN, the second in a series of three Ultimate TITANs built as part of the purpose-driven Calling All TITANs campaign.
Featuring a complete mobile office, toolkit and off-road necessities, the one-of-a-kind work vehicle debuted to a group of media at the headquarters of Habitat for Humanity of Greater Indianapolis. The truck will be on display at The Work Truck Show at the Indiana Convention Center through March 8, and then officially donated to Habitat for Humanity, where it will be put to work on and off the job site.
“Though Nissan’s partnership with Habitat for Humanity has been deep-rooted for well over a decade, we are consistently searching for ways we can do more together,” said Jeremy Tucker, vice president, Marketing Communications and Media, Nissan North America, Inc. “Behind the rugged and capable foundation of our TITAN trucks, our Calling All TITANs campaign has provided a perfect platform to do just that. In a celebration of all TITANs of the Neighborhood, alongside Habitat for Humanity, we are proud to unveil this Ultimate Work TITAN, built specifically to the needs of the hard-working people on the build site.”