Ram has recently launched a new campaign called “Built to Serve” and has found an excellent partner. Being so close to Labor Day it seems apropos for Ram to team up with Wolverine, a 138-year-old boot and clothing brand, for a once-in-a-lifetime collaboration. Together, the two companies have agreed that for each item pre-ordered, Wolverine and the […]
The 2021 Ram Rebel TRX is a bold powerplay by Ram and FCA. Boasting 702 horsepower, exciting exterior styling, and off-road goodies aimed at slaying the Ford F-150 Raptor, it certainly has the goods to make a prominent name for itself. But in addition to all of this potent performance, the TRX is also hiding […]
When the Ram TRX was unveiled, it did a good job of drawing newfound levels of excitement and curiosity to the Ram brand. The idea of a 702 horsepower trailbusting Ram 1500 seemed like a wild insane fantasy dreamed up in the pages of a Spawn comic book. But Ram engineers delivered the goods. Of […]
The 2021 Ram 1500 will see a slew of technology changes as well as a snow plow prep package bringing it on par with its rivals. These changes will certainly make the already competitive truck that much better. Leading off the changes is an all-new head-up display. This new, optional, full-color display “can show up […]
After the launch of the 2021 Ram TRX, we noticed a little confusion over the name – and we probably perpetuated some of that confusion. A lot of people were referencing Rebel TRX, but the press materials were saying 1500 TRX. So, what gives? Are they both right? Is one more correct than the other? […]
As Ram’s rivals invested billions of dollars into the development of EV pickups, FCA’s truck brand boldly chose to go in the other direction, with the automaker recently unveiling the 702-horsepower Ram Rebel TRX. The TRX was created to slay the F-150 Raptor, and puts being the center of attention and impressive off-road capability far […]