--- title: "New Ford Maverick pricing tops out around $36K" url: "https://pickuptrucktalk.com/2021/06/new-ford-maverick-pricing-tops-out-around-36k/" publisher: "Pickup Truck + SUV Talk" content_signal: "search=yes, ai-input=yes, ai-train=no" author: "Jill Ciminillo" published: "2021-06-08T15:22:33+00:00" modified: "2026-10-02T12:38:03+00:00" image: "https://pickuptrucktalk.com/wp-content/uploads/2021/06/Ford-Maverick_2L-EcoBoost-AWD_Lariat_01.jpg" --- # New Ford Maverick pricing tops out around $36K By Jill Ciminillo Published: 2021-06-08T15:22:33+00:00 Updated: 2026-10-02T12:38:03+00:00 ![Featured image]() Though Ford didn’t officially release the pricing on the [2022 Ford Maverick]() to the media, they did open up [the configurator]() so consumers could spec out what their pickup truck might look like. So, I decided to play around a bit. Here are a few interesting things I found. ### **The base price is actually $21k** Ford made a big splash about having a hybrid pickup less than $20k, but as I point out in [my reveal article](), it isn’t really. It always irks me when automakers cite prices that don’t include destination fees because I always get that bait-and-switch feeling. So, looking at the configurator for Maverick pricing, you can see that $19,995 + $1,495 gives you an actual base price of $21,490. ### **Top price is $36k** When I opted for the Lariat trim with the up-level 2.0-liter EcoBoost, I added every package I could but none of the accessories. That included the 4K Tow Package ($475), Ford Co-Pilot 360 ($540), First Edition Package ($1,495) and the Lariat Luxury Package ($3,340). Including destination fee ($1,495), that would bring the final price to $36,410. As a side note: You can only get the First Edition Package on the Lariat trim. ### **The Lariat Luxury package is well stocked** This is the whistles-and-bells package that includes things such as a 400W inverter, bed tie-down locking rails with two locking brackets, a bedliner spray in, B&O premium audio, heated mirrors, heated seats, heated steering wheel, a key fob with remote start, LED box lighting, Sync 3 and a wireless charging pad. You also have to add Co-Pilot 360 if you add the Lariat Luxury package, so all those extra safety features such as adaptive cruise control and lane centering are also included. \[embedyt\] https://www.youtube.com/watch?v=eUv6015m-5s\[/embedyt\] ### **The up-level engine adds $1,085** Across all three trims, the price to add the premium engine is $1,085. Sometimes automakers will vary the price depending on trim level, but thankfully Ford didn’t do that here. ### **There’s only one package on the base XL** The base truck really doesn’t give you many options. As a hybrid, Maverick is front-wheel drive only, so you can’t add the off-road or tow packages. Plus, there aren’t really any paint or wheel options that will cost you extra. So, the only option you can get is Co-Pilot 360. Once you go to the up-level engine, you can add the tow package but not much else. ### **XLT seems just right** For my money, the XLT trim seems to hit the sweet spot in terms of options, pricing and packages. You have XLT Luxury Package ($2,345), FX4 Off-Road Package ($800), 4K Tow Package and Co-Pilot 360 all available to you. But note, you can’t get both Luxury and FX4 Off-Road packages at the same time. It’s one or the other. The off-road package will add things such as exposed tow hooks, hill descent control, a productivity screen in the instrument cluster, skid plates, select drive modes, a trailer hitch with a four-pin connector and a heavy-duty radiator. The lux package, on the other hand, like the Lariat version, adds things such as heated seats (no heated steering wheel on XLT), LED box lighting, a 400W inverter and spray-in bedliner. ![Maverick pricing]() Luxury packages on the 2022 Ford Maverick add things such as heated front seats and up-level seating surfaces. (Image courtesy of Ford Motor Co.) ### **Complete pricing** So you don’t have to go through the configurator, here’s a breakdown of the trim pricing *with* destination fees included. | | Hybrid | 2.0L EcoBoost | | --- | --- | --- | | XL | $21,490 | $22,575 | | XLT | $23,775 | $24,860 | | Lariat | $26,985 | $28,070 | ### **The bottom line on Maverick pricing** Even with a base price *more than*$20K, we think the 2022 Maverick is well priced – especially considering that a base XL Ranger SuperCrew 4X2 *starts at*$29,310 with destination. Gulp. Yeah, [you’ll lose some bed space]() and functionality with the Maverick, but you pick up interior volume and a little more flexibility for urban spaces. We’re super curious to see how this new entry in the pickup truck market does – and if other automakers will follow suit with their own compact pickup offerings. **Related posts:** - [5 things to know about the 2022 Ford Maverick]() - [Ford Maverick vs Ranger: A spec by spec comparison]() - [How much smaller is it? Ford Maverick, Ranger size comparison]() ## Related vehicle coverage - [2022 Ford Maverick]() ## Structured page information ~~~json [ { "@context": "https://schema.org", "@graph": [ { "@type": "Article", "@id": "https://pickuptrucktalk.com/2021/06/new-ford-maverick-pricing-tops-out-around-36k/#article", "isPartOf": { "@id": "https://pickuptrucktalk.com/2021/06/new-ford-maverick-pricing-tops-out-around-36k/" }, "author": { "name": "Jill Ciminillo", "@id": "https://pickuptrucktalk.com/#/schema/person/17a307b2bd8654a0efc57d38f2e79df8" }, "headline": "New Ford Maverick pricing tops out around $36K", "datePublished": "2021-06-08T15:22:33+00:00", "dateModified": "2026-10-02T12:38:03+00:00", "mainEntityOfPage": { "@id": "https://pickuptrucktalk.com/2021/06/new-ford-maverick-pricing-tops-out-around-36k/" }, "wordCount": 719, "commentCount": 0, "publisher": { "@id": "https://pickuptrucktalk.com/#organization" }, "image": { "@id": 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Previously, Jill has been the automotive editor for the Chicago Sun-Times News Group as well as Sinclair Broadcast Group. She is also a past president for the Midwest Automotive Media Association and has the distinction of being the first female president for that organization. Jill is also currently a juror for the North American Car, Utility and Truck of the Year (NACTOY) and Women's World Car of the Year (WWCOTY).", "sameAs": [ "https://www.instagram.com/jillciminillo/", "https://www.linkedin.com/in/jillciminillo/", "https://x.com/https://twitter.com/jillciminillo", "https://www.youtube.com/jillciminillo" ], "url": "https://pickuptrucktalk.com/author/jillc/" } ] } ] ~~~